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eCommerce Overview
Product Catalog
Checkout, Payments & Shipping
Promotions & Gift Cards
Customer Accounts & Reviews
Reporting & Analysis

Promotions, Coupons & Gift Cards

Promotions & Coupons

Enable the Coupons (loyalty) and Gift Cards modules in Apps.

Creating a Coupon Program

  1. Go to eCommerce > Configuration > Coupon Programs.
  2. Click Create.
  3. Name – Internal name.
  4. Rule:
    • Minimum purchase amount.
    • Specific products or categories.
    • Customer group.
  5. Reward:
    • Percentage discount (e.g. 10% off).
    • Fixed amount discount (e.g. $15 off).
    • Free shipping.
    • Free product.
  6. Validity Period – Start and end date.
  7. Usage Limit – Max uses total or per customer.
  8. Save. Coupon codes are auto-generated or manually entered.

Gift Cards

Go to eCommerce > Configuration > Gift Cards.

  • Sell gift cards as products.
  • Customers buy a gift card → receive a code.
  • Recipient enters code at checkout to redeem.
  • Partial redemption supported – remaining balance stays for next purchase.

Automatic Promotions (Cart Rules)

Go to Sales > Configuration > Promotions. Create rules that auto-apply without a code:

  • Buy X get Y free.
  • Spend $100, get 20% off.
  • Free shipping over $50.
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This documentation is updated continuously. Some features described here may be renamed, deprecated, or still being finalized.